Direct Sales Cosmetics, Makeup & Skin Care Companies

With estimated annual revenue of over $170 billion, the cosmetics industry is certainly one of the most profitable businesses today.  It comes as no surprise then that an industry as large as the cosmetics industry would have ventured into various sales formats, one of them being direct selling. Direct selling is also another multi-billion dollar industry and so combining these two industries together would no doubt have a large potential for success.

The number of direct sales cosmetics companies has significantly increased over the past decades. Consumer demand for cosmetic products has also increased not only in the United States but as well as in other countries. Cosmetics, being a consumable product, offer larger income potential than other products in the market and since it appeals to both men and women, there is also a larger demographic for such products. Of all the direct sales companies for women, direct sales cosmetics companies are the most lucrative. If you are looking for a profitable direct sales venture to join, then you may want to consider joining a cosmetics company. By joining such a company, you do not only get access to a wide-range of products that are very easy to sell but you also get a chance to tap into one of the biggest markets in the world today.

Top 5 Direct Sales Cosmetics Companies

Cosmetics and direct sales are such a perfect pair that one would think these industries was a match made in heaven. One only needs to take a look at the number of direct sales makeup companies that made it big in such a short period of time to realize this. If you’ve decided that skin care and makeup are the perfect products for you and you are eager to start your own direct sales venture, then you may want to take a look at the top five companies in the industry so you can choose properly. Below is a list of these companies:


Founded in the year 1886 by David H. McConnell, Avon revolutionized the cosmetics industry. The company was established to give women an opportunity to achieve financial independence and has since helped millions of women in over 140 countries start their own careers. Avon has become an important part of history, as the company forever changed the role of women in the world. Offering a wide-range of products from make-up, personal care, and skin care to perfumes, hair care, and even jewelry, Avon is certainly the biggest and most successful direct selling companies in the world. Having been in the industry for more than a century, Avon offers the best in direct sales training and education.

Employing a multi-level marketing framework, Avon now has more than 5 million consultants all over the world. Independent consultants can earn a minimum of 30% and as much as 50% commissions on personal sales. Aside from attractive compensation on retail sales, Avon also gives independent consultants a chance to build their own teams and the bigger the team they build, the bigger the potential for earning. With attractive leadership positions, very high commissions on retail sales, great vacation and car bonuses, plus the chance to work with some of the most successful direct sales experts in the world, who could resist becoming a consultant for this world-renowned cosmetics company?

Mary Kay

Also known as one of the most successful direct sales cosmetics companies in the world, Mary Kay was founded by a woman named Mary Kay Ash in the year 1963. Mary Kay offers a large product base that includes; skin care, makeup, fragrance, anti-aging products, and even clothing. With a great product line-up, there is certainly a lot that you can get out of being a Mary Kay Beauty Consultant.

Mary Kay starter kits are offered to consultants for only $100 and it comes with a wide array of Mary Kay premium products and as well as business tools to help you get started. Mary Kay offers as much as 50% commission on retail sales, as all consultants can purchase Mary Kay products for half its retail price. Mary Kay also offers its consultants with great rewards such as; free vacations to some of the best destinations in the world, luxurious jewelry pieces, and state of the art television sets, just to name a few. Operating in more than 35 markets in the world, everyone can get a chance to become part of this successful company.


Specializing in high-end personal spa treatments, anti-aging products, and skin care products; interested consultants can find a lucrative opportunity from BeautiControl. Founded in the year 1981, BeautiControl is a subsidiary of Tupperware, Inc one of the largest and oldest direct selling companies in the world. The company has thousands of independent consultants in virtually all US states and still has its doors open to new ones.

BeautiControl consultants can earn in two ways: through retail sales and through building one’s own team. Independent consultants for the company are offered with as much as 50% commission in retail sales and a portion of their downline’s commissionable sales. Team bonuses and personal bonuses also await successful consultants. Anyone can become a member of the company for purchasing their starter kit, which is sold for a minimal fee of $135.


Arbonne International was founded over 20 years ago in California. The company offers more than 200 cosmetic products that range from skin care, anti aging, and spa treatments. These products are all made from 100% natural ingredients. The company takes pride in producing highly effective skin care products that are chemical-free and safe for virtually any skin type.

Arbonne International has operations in 50 US states, Canada, Australia, and the United Kingdom. With annual revenue of over $35 million, Arbonne is quickly catching up with some of its bigger competitors. Employing a traditional MLM compensation plan, Arbonne independent consultants can earn personal sales commissions of 35% and overrides from their downline’s commissionable sales. With over 750,000 consultants, you can be assured that you will get the necessary support and training you need to get started.


L’Bel is a subsidiary of Belcorp International. Specializing in skin care products for both men and women, the company offers a competitive line of products that are highly effective and proven to be safe. Having over 40 years of corporate experience, L’Bel offers its consultants a chance to take part in a successful skin care business venture with unlimited income potential.

L’Bel offers a wide-range of products that can be sold in sets or individually. From cleansers, toners, and sun care to face masks, moisturizers, makeup, and anti-aging products, the company has managed to create a large product base to offer consumers. L’Bel independent consultants can earn as much as 30% profits in retail sales plus monthly bonuses of 20%. For only $70, you too can start your own L’Bel venture and build your own team.

These companies are just some of the few options available to interested consultants. While there are other companies to choose from, what sets these companies apart from the rest is the fact that they have already established a name for themselves in the industry and they have the necessary expertise to help you in launching and maintaining a successful venture.