One of the heaviest hitters in the direct sales makeup industry, Mary Kay began in 1963 to give women a chance to forge their own career path. Their extensive line of cosmetics, skincare and fragrances offer customers unprecedented selection through catalogs, parties and one-on-one consultations with representatives. The low-cost starter kit includes perks like business cards, a makeup palette personalized to the consultant’s complexion and beauty style, full color catalogs and lots of samples to share with friends and customers. A high commission rate and lots of growth opportunity make Mary Kay one of the reigning favorites in the party plan world.
