Bella Grace Global

Bella Grace Global was founded by Kristina Kajic, who serves as CEO, and Meredith Bilbro, and launched in 2022. The company is headquartered in Tampa, Florida, and operates as Bella Grace USA, Inc. with sales in the United States, Canada, Australia and a long list of shipping destinations in Europe and Latin America. Kajic also runs influencingU, a paid social media coaching subscription that Bella Grace sells alongside its products and that teaches sellers how to build an audience on TikTok, Instagram, Facebook, YouTube and LinkedIn.

The hero product is Elixir ($135 for a month of single-serve sachets, or $121.50 on Subscribe & Save). The company says each serving delivers 2.5 grams of VERISOL B bovine bioactive collagen peptides, chosen because they are among the most clinically studied, and describes the peptides as small enough to be absorbed from the gut and to signal fibroblast cells to make collagen. Those are the company's marketing claims, not something Direct Sales Aid has verified, but Bella Grace does publish before-and-after photos and a dedicated Our Collagen page explaining its reasoning. Around Elixir sits a collagen skin care line: Enzyme Collagen Cleanser ($40), Dewy Serum ($90), Collagen Plumping Moisturizer ($70), Luminous Eye Cream ($80), Collagen Lip Plumping Serum ($35) and Collagen Facial Mist ($49), sold individually or as the $170 Collagen Skincare Regimen. Rounding out the catalog are a Luxurious Body Serum ($45), RESTorative Sleep Gummies ($42) with magnesium, L-theanine, valerian root and melatonin, and two weight-management products, Bella Melts ($89), which the company markets as GLP-1 fast action sachets, and BellaTrim ($60).

Bella Grace's stated vision is giving people wings, which is why the gold wing logo appears on every bottle. The business model is deliberately social-first: the company positions itself as the first to fuse traditional affiliate marketing with the influencer world, and it offers every seller a replicated website, real-time reporting, video training and ready-made social content. A Bella Grace Kids program donates a portion of qualifying purchases to orphanages and children's organizations. Product prices and current promotions are on the company's store at shopbellagrace.com, and the full rewards plan is published as a public PDF on bellagraceglobal.com.

There is no physical starter kit. An Influencer account is free, with no startup fee or contract. Becoming an Ambassador is a $49.99 USD annual enrollment fee, sold as a line item in the store, that unlocks the full rewards plan; renewal is yearly. Product packs are optional and mostly matter for people building a team: the rewards plan lists a $199 pack (100 GV), a $499 pack (250 GV) and a $1,299 Founders Pack (500 GV), plus Digital Creator, Digital Master, BG Combo and BG Super Combo packs. Buying a Founders Pack or Digital Master Pack unlocks the top 30% retail and 20% subscription Customer Commission rate during your enrollment month, pays a higher Matching Bonus rank for six months and is required to earn shares in the Global Founders Bonus Pool. Pack contents and availability vary by country, so confirm what is in each pack on the current join page before buying.

The Global Rewards Plan effective April 2026 pays daily, weekly and quarterly. Daily: Customer Commissions on orders through your website, 10% in your enrollment month and then 10%, 20% or 30% on retail (10%, 15% or 20% on subscriptions) depending on whether your customers bought under $500, $500-$999 or $1,000-plus the prior month. Influencers and Ambassadors both earn this with no activity requirement; Ambassadors also earn a 10-20% Pack Bonus when someone they enroll buys a pack.

Weekly, Ambassadors earn a 10% Personal Sponsoring Bonus on orders from people they enroll (not on packs), Team Commissions of 10-20% on the volume in the lesser of their two legs, capped per rank from $250 a week at Ambassador to $200,000 at Black Diamond, and a Matching Bonus of 10-30% on level one, up to six levels deep at top ranks. Quarterly, 2% of global volume funds a Founders Bonus Pool for paid-as Gold and above with a Founders or Master Pack.

Everything else requires being Active: 60 PV (100 at Pearl and above), 120 GV in customer purchases, or U+3=FREE qualified. Ranks run from Ambassador (500 GV) to Black Diamond (1,500,000 GV). Weekly pay lands on Mondays, two weeks in arrears.

PROS

• Free Influencer account with daily Customer Commissions and no activity requirement
• Low Ambassador cost: $49.99 a year, no required product purchase to enroll
• Entire rewards plan is public, with a clear daily/weekly/monthly/quarterly payout calendar
• Focused catalog around one hero product that customers reorder monthly

CONS

• Customer Commissions start at 10% and only reach 30% with $1,000-plus in monthly customer orders
• Team income depends on a two-leg structure, rank volumes and monthly activity, which take real effort to hold
• Collagen, GLP-1 and gene-marker marketing claims are the company's own and will not convince every customer
• Young company (2022) with a premium price point on Elixir