Everyone has a favorite piece of clothing that lifts their spirits, or a favorite outfit that makes them feel like they’re on the catwalk. Ruby Ribbon shapewear elevates the idea of these favorites by using secret shapewear technology, built right into the design or a surprisingly large branded collection. Following the Ruby Ribbon motto of “Beauty Inside and Out,” these pieces look lovely at a glance while providing secret support and slimming effects for the wearer.
High End Tops
One of the most visible pieces of any outfit, Ruby Ribbon has taken special care in designing the cut, color and overall style of their tops. Layering pieces like French tunics, lacy tanks and mock turtleneck tanks keep a wearer looking great in business casual ensembles, offering secret lift and slimming power. For more casual outings, fresh t-shirts and ballet tops keep wearers looking smooth and laid back with built-in shapewear features. Rich jewel tone and distinguished neutral options are available for many popular styles, ensuring that a single type of top can pull double-duty in the closet.
Go-to staples that help ground and highlight tops and blouses, bottoms are key to the Ruby Ribbon collection. Thigh-smoothing leggings are available in capri, ankle and boot-cut lengths to wear on their own underneath tops and tunics or for modesty under skirts. Rounding out this facet of the clothing line, pencil and maxi skirts hide proprietary 5” panels that tighten up tummies and smooth the silhouette to grab some appreciative second glances. These skirts are offered in a pair of color choices for excellent wardrobe possibilities, regardless of the season.
Self-Esteem Boosting Shapewear
Most women are already familiar with the concept of shapewear as “underwear,” but Ruby Ribbon’s twist turns utility into something a little more sexy. With lengths and shapes for all body types, any wearer can go from already beautiful to amazing with the addition of a piece or two. Full-body slips tighten and tone, while the innovative torset shapes hips and stomach while keeping the bust free for low-cut fashions. Shaping camisoles and briefs add a little “perk” to everyday outfits and practically guarantee a smile in the mirror.
Ruby Ribbon’s dual approach - ready-to-wear clothes with slimming features as well as traditional shapewear - ensure that every wearer has a solution as close as her closet. Both collections are made with the same eye for quality and durability, making Ruby Ribbon a truly buzz-worthy company. Stylists find that returning customers are common, as is word-of-mouth advertising; once a woman wears a collection piece, she is often inundated with compliments and questions from friends.
Ruby Ribbon delivers a compact but carefully-selected line to their stylists and end customers; rather than packing a catalog full of hundreds of choices, browsers find a high-quality handful to consider. This makes the trunk show process easy and pleasant for representatives as well, as they’re more likely to personally know about each item type. The product selections offered by the company are much like Ruby Ribbon itself - sleek and minimalist yet still eminently chic.