Direct Sales Aid
Color By Amber

Jewelry

Color By Amber

5.01 reviewSince 2013Salt Lake City, UtahStylists1 listed here
Connections chevron pendant necklace and stacked cuffsMad for Plaid cuffsLeaves collection bangles and cuffMini hoop earrings, a hostess giftPlaid drop earrings

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Color By Amber Overview

Founded
2013
Est. Stylists
2,500
Commission
30% - 40%
Downline Commission
3% - 10%
Startup Cost
$149
Products Sold
Jewelry, Eco Friendly Jewelry, Bracelets, Necklaces, Earrings
Category
Jewelry
Home Office
Salt Lake City, Utah

Color by Amber started around 2013 in Salt Lake City, Utah. Its owner, Talley Goodson, also owned 3form, a maker of architectural resin panels, and the jewelry used the same idea on a small scale: a decorative interlayer pressed between sheets of Ecoresin. The company sold through independent Stylists who hosted pop-up parties, with the motto “Look good, feel good, do good.” It expanded to Canada in August 2014 and later listed Puerto Rico as a market too. In November 2018 its website advertised a going-out-of-business sale. By June 2019 the domain showed a parked page, and the company is no longer in business.

Color By Amber - Our Thoughts

Company History

Color by Amber launched in the United States around 2013. Its owner was Talley Goodson of Salt Lake City, who also owned 3form, a Utah company that makes resin panels for buildings and signs. The jewelry borrowed 3form's technique: two layers of resin with a decorative interlayer molded in between.

A group of women and children in bright printed dresses sitting on plastic chairs in a village, part of the artisan communities Color by Amber worked with
Image: Color by Amber (colorbyamber.com, archived)

Much of each design came from artisan communities abroad. A February 2015 paNOW report named Mexico, Colombia, South Africa, Nepal, China and Indonesia, and a fall 2013 People StyleWatch feature, shown on the company's home page, noted a necklace made by artisans in Senegal. The company called its artisan program Full Circle. Goodson travelled with the head designer each year to find new materials for the next catalog, a Stylist told paNOW.

“While we work with women artisan communities around the world to create our interlayers, we handcraft every piece of jewelry here at home.”

Color by Amber website FAQ (colorbyamber.com), December 2013

The brand grew beyond the US quickly. It reached Canada in August 2014, according to paNOW, and by early 2015 its website offered United States, Canada and Puerto Rico versions. At that time the site described Color by Amber as a pending member of the Direct Selling Association.

What They Sold

Color by Amber sold fashion jewelry built around color and texture. The main categories were bracelets, earrings, necklaces and rings, grouped into seasonal collections. Collection names in 2013 included Leaves, Mohair, Grasses, Ice, Industrial, Ithemba, Lovestruck, Safari, Shimmer, Skinnies and Varsity, plus a children's line. By 2015 it also had a men's line (CBA Man), a line called Little Amber and a “Color Club.”

A smiling woman in a beige sweater wearing a red cut-out cuff bracelet and a red petal statement necklace
Image: Color by Amber (colorbyamber.com, archived)
  • Cuffs and bangles: wide cuffs and stacking skinny bangles in plaids, metallics and real-leaf patterns.
  • Necklaces: pendants, collars and lariats, many with a single bold resin shape.
  • Earrings: hoops and drops, sometimes offered as exclusive hostess gifts.
  • Rings: chunky resin rings in matching colors.

Prices were moderate. People StyleWatch listed the Connections Red Bow Necklace at $44.95. The interlayers used materials such as organic cotton, banana fiber, silk, mohair, wool, raffia and bamboo. A Stylist told paNOW that Ecoresin was a plant-based resin and 40% recycled. That is the company's description; Direct Sales Aid has not verified it.

How the Business Worked

Sellers were called Stylists for most of the company's life; by late 2018 the website called them Ambassadors. Instead of a traditional jewelry party, Color by Amber called its events pop-ups. Hosts invited friends, a Stylist brought the jewelry, and the host could earn free jewelry and exclusive hostess gifts. Stylists could also sell through a personal website. The company's 2013 FAQ said it was easy to get started and promised “an amazing compensation plan” and ongoing support.

Starter kit

In fall 2013, the company's home page offered new Stylists a starter kit for $149, which it said included $340 in free product. Kit prices and contents may have changed in later seasons.

Pay

Stylists earned a commission on their own sales and could build a team. The exact commission rates are not in any source we could check, and the company's compensation plan is no longer online.

What Happened

Color by Amber was still trading in 2017 and early 2018, when its website sold jewelry and a “Do Good Box” and described the company as a member of the Direct Selling Association. By November 3, 2018, the Wayback Machine shows the home page's shop link relabelled “Shop - Going Out of Business Sale,” and the seller finder now read “Find an Ambassador.” By June 13, 2019, the domain showed only a parked placeholder page. Today colorbyamber.com redirects to a page offering the domain for sale (checked October 2, 2026). The company did not publish a reason in any source we could find, and no successor brand is known.

Former Stylists can no longer order jewelry. Second-hand Color by Amber pieces still appear on resale sites, often listed as resin or eco jewelry. Readers who liked its mix of fashion and fair trade can look at live companies such as Trades of Hope, which sells handmade jewelry from artisan groups through independent sellers.

Color By Amber User Reviews+ Add a Review

Marilyn Sultar wrote 10 years ago

Great jewelry! Great Hostess and Stylist benefits! This line sells itself! Not only is the jewelry beautiful, but each piece is hand-crafted and is unique. The company gives great training to new Stylists. Color By Amber is eco-friendly and world friendly. It helps women in Third World Counties better their lives and their economies while it does the same here in the US. Check Color By Amber out, you won't be sorry. By the way, each piece of jewelry has a lifetime guarantee!!!

Read all 1 Reviews »

Color By Amber Media

Connections chevron pendant necklace and stacked cuffs
Image: Color by Amber (colorbyamber.com, archived)
Mad for Plaid cuffs
Image: Color by Amber (colorbyamber.com, archived)
Leaves collection bangles and cuff
Image: Color by Amber (colorbyamber.com, archived)
Mini hoop earrings, a hostess gift
Image: Color by Amber (colorbyamber.com, archived)
Plaid drop earrings
Image: Color by Amber (colorbyamber.com, archived)

Color By Amber FAQ

Is Color by Amber still in business?
No. In November 2018 Color by Amber's website advertised a going-out-of-business sale, and by June 2019 the colorbyamber.com domain showed only a parked page. It now redirects to a domain-for-sale listing. No successor company has been found, and its former Stylists can no longer order jewelry.
What happened to Color by Amber?
The company wound down in late 2018. Its website ran a going-out-of-business sale that November, and the site was gone by June 2019. It did not publish a reason that we could find. Color by Amber had launched around 2013 in Salt Lake City, expanded to Canada in 2014 and sold eco-minded resin jewelry through Stylists at pop-up parties. Its owner also ran the resin panel maker 3form.
Can I still buy Color by Amber jewelry?
Not new from the company. The website no longer sells anything. Some former Stylists may still have leftover pieces, and used Color by Amber cuffs, bangles, necklaces and earrings turn up on resale sites and online marketplaces. Because the company is gone, there is no warranty, repair or return service for these pieces.
What companies are similar to Color by Amber?
For jewelry with a social mission sold through independent sellers, look at Trades of Hope, which sells fair-trade jewelry made by artisan groups. For bold, affordable fashion jewelry sold through home parties and online, Paparazzi and Stella & Dot are live options. Browse the jewelry category on Direct Sales Aid to compare their costs and pay plans.

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