Color Street Overview
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- Founded
- 2017
- Est. Stylists
- 6,100
- Commission
- 25% - 40%
- Downline Commission
- 3% - 9%
- Startup Cost
- $50
- Products Sold
- Nail Polish, Nail Art, Nail Care, Cosmetics
- Category
- Cosmetics, Makeup & Skin Care
- Home Office
- Totowa, New Jersey
Color Street makes nail polish strips from 100% real liquid polish. Each strip has a base coat, color and top coat built in, so there is no brush, no dry time and no lamp. You peel, press and file off the extra. The company says a manicure lasts up to 14 days and comes off with regular polish remover. Most sets cost $14 to $17, and new designs arrive twice a month. Since 2022 the catalog has also carried lipsticks, mascara, eyeliner and palettes, plus nail serums and hand care. Everything is sold through independent Color Street Stylists, online and at home parties.
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Color Street - Our Thoughts
Company Overview
Color Street's story starts in 1988, when founder Fa Park saw a woman painting her nails in a moving New York City cab. He wanted a manicure that was quick, mess-free and easy to do on the go. The answer was a strip made from 100% real liquid nail polish, with the base, color and top coat all in one. Park's company sold strips in retail for decades. In 2017 it launched Color Street as a direct sales company, sold only through independent Stylists.
The company is based in Totowa, New Jersey, and sells in the United States and Canada. It says it holds more than 70 patents, has sold more than 200 million packages and has passed $2 billion in sales. Fa Park is still Founder and CEO. In June 2026 the company launched a Marilyn Monroe collection for the star's 100th birthday, led by a $40 strip made with flakes of real 23 karat gold.
At Color Street we are continuously focused on elevating the at-home beauty experience through innovation.
Fa Park, Founder and CEO, Color Street — Color Street press release, June 1, 2026
Real Nail Polish for Real Results
Color Street strips are made with real nail polish, not printed stickers. Each one stretches to fit the nail, and the excess is filed away. Color Street says a manicure takes minutes, is dry to the touch right away and lasts up to 14 days. It comes off with regular polish remover. The company describes its strips as vegan and cruelty-free. Results depend on prep and nail shape, so first-timers should expect a little practice.
Clever and Colorful
The range goes well beyond a rainbow of solids. There are glitters, clear designs, French tips, glitter-dipped and Prism FX finishes, seasonal collections and licensed lines. Pedicure strips, nail serums, cuticle cream and hand care round out the nail side. In 2022 the company added a makeup line, which now includes lipstick, lip oil, tinted balm, mascara, gel eyeliner, blush, bronzer and eyeshadow palettes. That makes the catalog broader than it was a few years ago, though nails are still the reason most customers buy.
Starter Kit
The Color Street Starter Kit costs $49.99 in the US ($67.50 CAD). The company values the contents at $105.50. It includes two nail strip sets (Tokyo Lights and Beijing Beauty), a 25-pack of Tokyo Lights testers, a buffer, a large file with case, Jelly Pout lip treatment, Bare Hy-Gloss lip oil, a mini Triflex mascara, and a digital catalog, brochure and Stylist Launch Guide.
The kit price also covers your first month of e-suite, the back office and personal website. After that, e-suite costs $5 a month. Testers are the most useful part: customers can try a strip before they buy a set. Stylists in the European Union get a digital kit instead.
Compensation Plan
Color Street's current plan, dated July 1, 2025, is simple. Stylists earn a 25% base retail commission on all Personal Volume (PV), paid weekly. PV covers your own purchases and your customers' orders. Above 250 PV in a calendar month, an enhanced retail commission kicks in, paid monthly. It steps up from 2.5% to 15%, so total retail commission can reach 40% at 3,000 PV or more.
Team commissions. At 300 PV in a month you earn 15% on the PV of Stylists you personally enrolled. At 500 PV you also earn 3% on your second level and 2% on your third. Key Club is the monthly goal: 500 PV plus one new Stylist who buys a physical kit. Jump Start bonuses cover your first three months: $50 for a 500 PV month, $50 for reaching Key Club, and $75 for reaching Key Club twice.
What people actually earn. Color Street's 2025 income disclosure covers US and Canadian Stylists from March to September 2025. The weighted average was $965 a year before fees. About 83% of paid Stylists were at the base Stylist level, with a median of $20 a month. The 17% who hit Qualified Stylist status had a median of $200 a month. The company says Stylists typically spend $15 to $25 a month on business costs. For most people, this is a side income. Check the company's current compensation plan before you sign up.
Pros / Cons
PROS
- Real nail polish strips give Stylists an edge over sticker brands
- A patented product that customers cannot get from most other sellers
- Low price points ($14 to $17 a set) make for an easy first sale
- New designs twice a month keep customers coming back
- Cheap $49.99 kit and a $5 monthly fee keep start-up costs low
- 25% commission paid weekly, rising to 40% on higher volume
CONS
- The 2025 income disclosure shows a median of about $20 a month for most Stylists
- Higher retail tiers and team commissions need 250 to 500 PV a month
- Key Club asks for a new recruit every month to stay on track
- Nail strips are sold in big-box stores by other brands, so price-shopping is easy
- The makeup line is newer and less known than the nails
Color Street User Reviews+ Add a Review
Color Street dry nail polish is a great product that is so easy to use. It is 100% nail polish so no vinyl wraps that ruin your nails. No heat or any tools required. It lasts forever and helps my nails grow. I love all of the fun designs and glitters they have on top of a huge selection of solid colors. It's so much cheaper than getting a manicure but you get the same effect. And now I don't have to wait for my nails to dry or have them end up smudged. Loving Color Street!
Wonderful company! Proven product. Color Street was created to help people who desire to improve their lives and lifestyles with an unprecedented opportunity to do so. This unique opportunity allows anyone to create the life they imagine--in their own time and, on their own terms. By joining the Color Street family...you can learn to believe in yourself and partner with passion for a life without limits! The culture is positive, uplifting, encouraging, and supportive--you are never alone on your journey. The product is BRILLIANT! AFFORDABLE! PORTABLE! EASY AND FUN! SIMPLE TO SHARE!
Color Street Media
