Booking

Communication is key. Ask clearly, then keep everyone in the loop.

Most parties that fall apart don't fail on the night. They fade in the weeks before, when the host hears nothing and guests forget. A clear ask and a simple message schedule keep the date on the calendar and turn one party into the next.

Updated Oct. 4, 2026 · 8 minute read

Why it matters

A booking is a promise. Communication is what keeps it.

Booking a party feels like the hard part, and for many consultants it is. Asking someone to host can feel awkward, and plenty of us hint around the question and then back off at the first sign of hesitation.

But the booking is only the start. Between the “yes” and the party, a host has to pick guests, send invitations, clear the calendar and get the house ready. If they hear nothing from you for three weeks, it’s easy for the date to slide, or for only two guests to show up.

Good communication fixes both ends. You ask for the booking directly, with answers ready for the usual worries. Then you follow a short, predictable schedule of messages so the host always knows what happens next, and guests get just enough reminders to come (or order) without feeling spammed.

The short version

Ask for the booking directly, with two dates ready to offer.
Have an answer for each common hesitation: space, time, guests.
Follow a five-touch timeline: booking day, two weeks, one week, the day before, after.
Text and email guests only with permission, and honor every opt-out.

Asking for the booking

Say the words. Then make yes easy.

Asking a guest to book so the current host gets more rewards still works sometimes. Asking a specific person, for a specific date, works far more often.

A clear ask sounds like this: “You had so much fun tonight. Would you like to host your own? I have Saturday the 14th or Thursday the 19th open.” It names the thing, gives a choice between two dates instead of a yes-or-no, and lets the person answer right away.

If they hesitate, don’t retreat and never mention it again. Ask what’s holding them back, listen, and offer the fix. Most hesitations fall into a handful of buckets, and you can have an answer ready for each one before you walk in the door.

Practice the ask out loud with your upline, a teammate or a friend until it feels natural. It’s a skill, not a personality trait.

If the answer is a real no, accept it warmly and ask if you can keep them posted on new products. A respectful no today is often a booking next season. For the party itself, see Party Plan Selling.

Common host hesitations and what you can offer
What you hear	What you can offer
“My place is too small.”	Offer a virtual party, your own home, or a coffee shop or restaurant with a private room. The host still invites; you handle the space.
“I don’t have time.”	Promise a short party with a firm end time, and keep it. Offer to send the invitations and reminders for them.
“My friends won’t come.”	Suggest a co-host who brings their own circle, or a catalog or online party where friends can order without attending.
“Maybe later.”	Give two specific dates to choose from. If neither works, ask which month is better and put a check-in on your calendar.
“I’m not sure what I’d get.”	Show them your company’s current host rewards in writing, so they can see exactly how rewards are earned.

The host timeline

Five touches from booking to follow-up.

Put these on your calendar the moment a party is booked. The host always knows what's next, and nothing depends on your memory.

1Booking day
Send a written confirmation of the date, start and end time, address or video link, and party type. Ask for the guest list by a set date, and offer to send invitations yourself.
2Two weeks out
Invitations go out (by the host, or by you with the guests’ permission). Share the online ordering link for people who can’t attend, and walk the host through how outside orders count.
3One week out
A short friendly reminder to guests. A five-minute call with the host: RSVP count, any theme, a booking or two they’d like to pass on.
4Day before
Confirm your arrival time, parking and setup needs (a table, an outlet). One final reminder to guests with the time and address.
5After the party
Thank the host the same day. Send their total and rewards in writing within a day or two. Follow up with guests about orders and bookings within the week, and log who asked about what.
Build it once
Save these five messages as notes or text templates on your phone, and set the reminders as calendar alerts when you book. Most companies’ back-office tools also have invitation and reminder features. Use them where you can, since they’re built around the company’s policies.

Message templates

Copy, adjust, send.

Illustrative wording. Change the details, keep your own voice, and check your company's approved language for anything about products, prices or rewards.

Booking day

Thanks so much for booking with me! Here’s what we set: Saturday, Nov. 14, 2–4 p.m., at your place. Could you send me your guest list by Oct. 31? I’ll take care of the invitations.

Two weeks out

Invitations go out today! Here’s the guest link. If anyone can’t make it, they can still order through it, and it all counts toward your rewards.

One week out (to guests who opted in)

Hi, it’s [your name], the consultant for Jordan’s party next Saturday at 2. Let Jordan know if you can come. Can’t make it? You can still order here: [link]. Reply STOP to opt out.

Day before

All set for tomorrow! I’ll arrive at 1:15 to set up. I just need a table near an outlet. Expecting about 8 guests, right?

After the party

Thank you for hosting! Your party total was [amount], which earned you [rewards]. I’ll send your rewards link tonight. Two guests asked about booking, so I’ll reach out to them this week.

Dates in writing

Spoken plans get fuzzy. A written confirmation with the date, time and place gives the host something to point guests to.

Host first, guests second

Your agreement is with the host. Guests usually hear from you only after the host has invited them and they’ve given you permission to contact them.

Fewer, better messages

Two or three reminders to guests is plenty. Each one should give them something useful: the time, the address, or the link to order.

Texting & email rules

Permission first, opt-outs always.

This is general information, not legal advice. Your company's policies and procedures may be stricter, and some states have their own texting laws.

Text messages (TCPA)

Under the federal rules that implement the Telephone Consumer Protection Act, a text message counts as a call.
Marketing texts sent with an autodialer or other automated system need the person’s prior express written consent: a signed (including electronic) agreement to receive them.
Telephone solicitations may not go out before 8 a.m. or after 9 p.m. in the recipient’s local time.
Numbers on the National Do Not Call Registry are off limits for solicitations unless an exemption applies.
People can opt out any reasonable way, including replying “stop,” “quit,” “end,” “cancel” or “unsubscribe.” Honor it within 10 business days at most, and sooner is better.

Email (CAN-SPAM)

Commercial email needs accurate “From” and routing details and a subject line that matches the content.
It must be identified as an ad and include a valid physical postal address. A P.O. box or registered mailbox can qualify.
Every message needs a clear way to opt out, and opt-outs must be honored within 10 business days.
A purely transactional message, like confirming the party details a host agreed to, is exempt from most of these rules, but it still can’t have false routing information.
The FTC says each violating email can bring penalties of up to $53,088.

Sources: 47 CFR 64.1200 (FCC rules under the TCPA: texts as calls, prior express written consent, 8 a.m.–9 p.m. calling hours, Do Not Call, revocation of consent); Federal Trade Commission, CAN-SPAM Act: A Compliance Guide for Business(penalty figure as updated January 2024). Rules change, so check the current versions and your company’s policies before you build a list.

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